Survey Methodology
Comments by Michael R. ElliottNote 1 on “Exploring the assumption that commercial online nonprobability survey respondents are answering in good faith”
- Release date: June 25, 2024
Abstract
Kennedy, Mercer, and Lau explore misreporting by respondents in non-probability samples and discover a new feature, namely that of deliberate misreporting of demographic characteristics. This finding suggests that the “arms race” between researchers and those determined to disrupt the practice of social science is not over and researchers need to account for such respondents if using high-quality probability surveys to help reduce error in non-probability samples.
Key Words: Misreporting; Demographics; Benchmarking.
How to cite
Elliott, M.R. (2024). Comments on “Exploring the assumption that commercial online nonprobability survey respondents are answering in good faith”. Survey Methodology, Statistique Canada, n° 12‑001‑X au catalogue, vol. 50, n° 1. Paper available at http://www.statcan.gc.ca/pub/12-001-x/2024001/article/00011-eng.htm.
Note
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