National tourism indicators, second quarter 2012

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Tourism spending in Canada rose 0.4% in the second quarter, as increased tourism spending by Canadians at home more than offset a decline in spending by international visitors in Canada.

From the second quarter of 2009 to the second quarter of 2012, tourism spending in Canada increased every quarter. During this period, it rose 11.1%.

Chart 1 
Tourism spending increases for the 12th consecutive quarter
Chart 1: Tourism spending increases for the 12th consecutive quarter

Chart description: Tourism spending increases for the 12th consecutive quarter

CSV version of the chart

Tourism spending by Canadians at home continues to increase

Tourism spending by Canadians at home rose 0.7% in the second quarter, following a 0.3% increase the previous quarter.

Outlays on most tourism commodities increased, most notably fuel, accommodation and food and beverage services. Spending on recreation and entertainment and pre-trip expenditures such as luggage were lower.

Chart 2 
Increase in tourism spending by Canadians at home
Chart 2: Increase in tourism spending by Canadians at home

Chart description: Increase in tourism spending by Canadians at home

CSV version of the chart

Lower spending by international visitors

Spending by foreign visitors in Canada fell 1.1% in the second quarter, as a result of a 3.3% decline in overnight travel from overseas countries. Overnight travel from the United States was up 0.3%.

Outlays on most commodities decreased, including passenger air transport, accommodation and food and beverage services. Other tourism commodities and non-tourism commodities were also lower.

Chart 3 
Tourism spending by international visitors to Canada down
Chart 3: Tourism spending by international visitors to Canada down

Chart description: Tourism spending by international visitors to Canada down

CSV version of the chart

Tourism gross domestic product expands

Tourism gross domestic product (GDP) grew by 0.3% in the second quarter, the 12th consecutive quarterly increase. The expansion was the result of gains in the accommodation and food and beverage services industries, as well as in non-tourism industries. Tourism GDP in transportation and other tourism industries declined.

Tourism employment in Canada was up 0.4% in the second quarter, on job gains in the air transportation, food and beverage services and recreation industries. Tourism jobs in non-tourism industries were also up, while those in the accommodation and travel services industries were down.

Note to readers

Growth rates of tourism spending and gross domestic product are expressed in real terms (that is, adjusted for price changes) as well as adjusted for seasonal variations, unless otherwise indicated. Employment data are also seasonally adjusted. Associated percentage changes are presented at quarterly rates unless otherwise noted.

With the second quarter 2012 release of the National Tourism Indicators (NTI), all data from the first quarter 2012 have been revised.

At the time of the first quarter of 2012 release of the NTI, all data were revised from the first quarter of 2011 through the fourth quarter. More information on the revision can be found in an article published in this issue of the NTI. Data tables of the revisions are available on request.

The NTI are funded by the Canadian Tourism Commission.

Available without charge in CANSIM: tables CANSIM table387-0001 to 387-0010.

Definitions, data sources and methods: survey number survey number1910.

The second quarter 2012 issue of National Tourism Indicators, Quarterly Estimates (Catalogue number13-009-X, free) is now available from the Key resource module of our website under Publications. This is the last issue of this publication. The quarterly data however will continue to be available free of charge on CANSIM.

For more information, or to enquire about the concepts, methods or data quality of this release, contact Statistics Canada's National Contact Centre (toll-free 1-800-263-1136; 613-951-8116; infostats@statcan.gc.ca) or Media Relations (613-951-4636; statcan.mediahotline-ligneinfomedias.statcan@canada.ca).