Table 4
Electronic commerce, types of products ordered (% of online shoppers)
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2010 | |
---|---|
% | |
Travel arrangements (e.g., hotel reservations, travel tickets, rental cars) | 55 |
Tickets for entertainment events (e.g., concerts, movies, sports) | 48 |
Books, magazines, online newspapers | 40 |
Clothing, jewellery or accessories | 36 |
Memberships or registration fees (e.g., health clubs, tuition, online television subscriptions) | 32 |
Music (e.g., CDs, MP3) | 30 |
Software | 23 |
Consumer electronics (e.g., cameras, stereos, TVs, DVD players) | 22 |
Videos or DVDs | 20 |
Toys and games | 19 |
Photographic services | 16 |
Computer hardware | 15 |
Gift certificates or gift cards | 15 |
Other health or beauty products (e.g., vitamins, cosmetics) | 12 |
House wares (e.g., large appliances, furniture) | 12 |
Sports equipment | 11 |
Food or beverages (e.g., specialty foods or wine, pizza delivery) | 11 |
Home improvement or gardening supplies (including tools) | 7 |
Prescription drugs or products (e.g., glasses) | 3 |
Other | 16 |
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