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Table 7
Success factors of high importance for innovative and non-innovative manufacturing plants, 2002 to 2004

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Success factors Innovators Non-innovators
Developing export markets 24.2 14.4*
Developing custom-designed products 45.1 25.8*
Developing niche markets 37.2 23.6*
Developing new markets 40.0 24.2*
Complying with environmental standards 36.3 32.3
Satisfy existing clients 88.2 89.3
* Difference is statistically significant (p < 0.05).
Data source: Statistics Canada, Survey of Innovation, 2005.
Table source: Statistics Canada, Innovation Analysis Bulletin, 2009, Catalogue no. 88-003-X, Vol. 11, no. 1.