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All (2) ((2 results))

• 1. The promise and challenge of pushing respondents to the Web in mixed-mode surveys Archived

  Articles and reports: 12-001-X201700114836

  Description:

  Web-push survey data collection that uses mail contact to request responses over the Internet, while withholding alternative answering modes until later in the implementation process, has developed rapidly over the past decade. This paper describes the reasons this innovative mixing of survey contact and response modes was needed, the primary ones being the declining effectiveness of voice telephone and slower than expected development of email/web only data collection methods. Historical and institutional barriers to mixing survey modes in this manner are also discussed. Essential research on the use of U.S. Postal address lists and the effects of aural and visual communication on survey measurement are then described followed by discussion of experimental efforts to create a viable web-push methodology as an alternative to voice telephone and mail response surveys. Multiple examples of current and anticipated web-push data collection uses are provided. This paper ends with a discussion of both the great promise and significant challenge presented by greater reliance on web-push survey methods.

  Release date: 2017-06-22

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• 2. How prenotice letters, stamped return envelopes and reminder postcards affect mailback response rates for census questionnaires Archived

  Articles and reports: 12-001-X199500214394

  Description:

  In a 1992 National Test Census the mailing sequence of a prenotice letter, census form, reminder postcard, and replacement census form resulted in an overall mailback response of 63.4 percent. The response was substantially higher than the 49.2 percent response rate obtained in the 1986 National Content Test Census, which also utilized a replacement form mailing. Much of this difference appeared to be the result of the prenotice - census form - reminder sequence, but the extent to which each main effect and interactions contributed to overall response was not known. This paper reports results from the 1992 Census Implementation Test, a test of the individual and combined effectiveness of a prenotice letter, a stamped return envelope and a reminder postcard, on response rates. This was a national sample of households (n = 50,000) conducted in the fall of 1992. A factorial design was used to test all eight possible combinations of the main effects and interactions. Logistic regression and multiple comparisons were employed to analyze test results.

  Release date: 1995-12-15

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Articles and reports (2) ((2 results))

• 1. The promise and challenge of pushing respondents to the Web in mixed-mode surveys Archived

  Articles and reports: 12-001-X201700114836

  Description:

  Web-push survey data collection that uses mail contact to request responses over the Internet, while withholding alternative answering modes until later in the implementation process, has developed rapidly over the past decade. This paper describes the reasons this innovative mixing of survey contact and response modes was needed, the primary ones being the declining effectiveness of voice telephone and slower than expected development of email/web only data collection methods. Historical and institutional barriers to mixing survey modes in this manner are also discussed. Essential research on the use of U.S. Postal address lists and the effects of aural and visual communication on survey measurement are then described followed by discussion of experimental efforts to create a viable web-push methodology as an alternative to voice telephone and mail response surveys. Multiple examples of current and anticipated web-push data collection uses are provided. This paper ends with a discussion of both the great promise and significant challenge presented by greater reliance on web-push survey methods.

  Release date: 2017-06-22

  ---

• 2. How prenotice letters, stamped return envelopes and reminder postcards affect mailback response rates for census questionnaires Archived

  Articles and reports: 12-001-X199500214394

  Description:

  In a 1992 National Test Census the mailing sequence of a prenotice letter, census form, reminder postcard, and replacement census form resulted in an overall mailback response of 63.4 percent. The response was substantially higher than the 49.2 percent response rate obtained in the 1986 National Content Test Census, which also utilized a replacement form mailing. Much of this difference appeared to be the result of the prenotice - census form - reminder sequence, but the extent to which each main effect and interactions contributed to overall response was not known. This paper reports results from the 1992 Census Implementation Test, a test of the individual and combined effectiveness of a prenotice letter, a stamped return envelope and a reminder postcard, on response rates. This was a national sample of households (n = 50,000) conducted in the fall of 1992. A factorial design was used to test all eight possible combinations of the main effects and interactions. Logistic regression and multiple comparisons were employed to analyze test results.

  Release date: 1995-12-15

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