Lessons learned from cognitive testing, part 3: have you heard of KISS? - ARCHIVED

Articles and reports: 88-003-X20020026371


When constructing questions for questionnaires, one of the rules of thumb has always been "keep it short and simple." This article is the third in a series of lessons learned during cognitive testing of the pilot Knowledge Management Practices Survey. It studies the responses given to long questions, thick questionnaires and too many response boxes.

Issue Number: 2002002
Author(s): Earl, Louise
FormatRelease dateMore information
PDFJune 14, 2002

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Source (Surveys and statistical programs)
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