New motor vehicle sales

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October 2010 (Previous release)

The number of new motor vehicles sold in October edged down 0.3% to 134,427 units. Lower sales of trucks were partially offset by higher sales of passenger cars.

New motor vehicle sales down in October

Preliminary industry data indicate that the number of new motor vehicles sold remained unchanged in November.

Sales of trucks down while passenger car sales up

Sales of trucks (which include minivans, sport-utility vehicles, light and heavy trucks, vans and buses) declined 3.7% to 74,614 units in October after increasing the previous month. Despite the decline, trucks sales remained higher than passenger car sales, a trend that began in late 2009. Purchases of trucks for both personal and commercial use have contributed to the growth of truck sales in 2010.

Truck sales exceed passenger car sales

Sales of passenger cars were stronger for a second consecutive month, rising 4.2% to 59,813 units in October. The main contributor to the sales increase was North American-built passenger cars, which rose 6.8%. Sales of overseas-built passenger cars increased 1.0%. The level of sales for both North American- and overseas-built passenger cars remained below what was observed in 2009.

Sales down in six provinces

Sales of new motor vehicles declined in six provinces in October.

The biggest decrease in the number of vehicles sold was in Alberta (-7.0%), ending five months of consecutive growth.

Sales in Saskatchewan were down 8.6%. This decline erased gains reported in the previous two months.

In Nova Scotia, sales were down 6.7%, partially offsetting gains made in the previous month.

Sales were up in Quebec for a second consecutive month, increasing 4.1% in October.

Available on CANSIM: table 079-0003.

Definitions, data sources and methods: survey number 2402.

The October 2010 issue of New Motor Vehicle Sales (63-007-X, free) will be available soon.

Data on new motor vehicle sales for November 2010 will be released on January 14, 2011.

For general information, or to order data, contact Client Services (toll-free 1-877-421-3067; 613-951-3549; To enquire about the concepts, methods or data quality of this release, contact John De Luca (613-951-8719), Distributive Trades Division.